by Linden Gross | Feb 1, 2013 | Marketing, Publishing
After writing coach client Barbara Hinske sent me her manuscript to review, I came back with two major suggestions: She had neglected one entire narrative thread involving the book’s villains that begged to be developed. She needed to let the action–rather...
by Linden Gross | Jan 4, 2013 | Marketing, Uncategorized
“Are people still really blogging?” asked a friend of mine when I announced that I was going to start helping people as a blog coach. After more than a decade of working with individuals as a writing coach, it just made sense. Yes, people are blogging,...
by Linden Gross | Dec 21, 2012 | Marketing, Writing
It’s the holiday season. If you’re like me, you’ve been buying and/or making gifts for those close to you. Maybe you’ve even bought yourself a present. I know I have (can you say Galaxy tablet?). I love treating myself. And if I can treat...
by Linden Gross | Nov 9, 2012 | Marketing
If you’ve been reading this blog, you know that I love to brag about my clients, many of whom wind up becoming friends as we work together. But that’s not the only reason I wanted to share this media release I just wrote. I also hope it will give you some...
by Linden Gross | Nov 8, 2012 | Marketing
Why do so many people think about everything but their web content when they’re trying to position themselves online? Maybe you’ve even been guilty of that. I understand why we tend to ignore web content in favor of design. We’re such a visual...
by Linden Gross | Nov 2, 2012 | Blog, Marketing
You can turn your business’s news into publicity, visibility and more customers through online media releases and blog posts. All you need is a little news to share. Sometimes, however, it’s tough to see those newsy angles that are actually right in front of...
