by Linden Gross | May 6, 2021 | Publishing, Writing Coach Services
It is time to self-publish your book? When Michelle Dickinson and I first started working together, it was clear from her pages that she had the makings of a very compelling memoir. Having grown up with a bipolar mother, she had led a life that was very different than...
by Linden Gross | Nov 19, 2020 | Publishing, Writing
Tomorrow marks the fortieth anniversary of a historic class-action lawsuit’s consent decree spearheaded by an LAPD police sergeant named Fanchon Blake, with little to no help from anyone. Her fight for female equality would help end institutionalized sexual and racial...
by Linden Gross | Apr 12, 2018 | Business, Marketing, Publishing, Sales
Publishers aren’t just looking for strong, new books. Quality is great, but sales are what matter in the end, at least when you’re in the selling-books business. So what publishers really want to know is whether you bring an audience along with you. That...
by Linden Gross | Mar 30, 2017 | Marketing
Book marketing direct to consumer isn’t the norm. But maybe it should be. In the last post, you read about Brendon Burchard’s approach to creating a series of products, based on your book, so that you create a backend sales funnel rather than relying...
by Linden Gross | Dec 1, 2016 | Marketing, Publishing, Uncategorized
Social media for authors was the last thing on attorney Barbara Hinske’s mind when she started writing her first book. She actually self-published the novel under her maiden name so if it bombed she wouldn’t be embarrassed for life. When the novel started to get...
