by Linden Gross | Mar 3, 2022 | Marketing
What’s a super fan and why would I want one? I asked myself as I went through my seemingly never-ending Inbox of writing-related emails. I figured out the answer to my question when I met John Thomas, recently retired Chief of the Department of Public Safety at...
by Linden Gross | Feb 10, 2022 | Marketing, Sales
After all the work, you’ve finally launched your book. Now it would help to understand how to track and amplify your Amazon sales. Two days after his book launch, my writing coach client Jeff Hutcheson realized he needed a little help on that front. So, Keri...
by Linden Gross | Jan 27, 2022 | Marketing, Writing, Writing Life
As much as I would like to think that I can be everything to everybody when it comes to writing, editing and coaching, I am, thankfully, not that full of myself. So, when I came across The Write Life‘s article The 100 Best Websites for Writers in 2021, I...
by Linden Gross | Jan 13, 2022 | Marketing, Publishing, Sales
So there’s good news and less good news when it comes to book promotion ideas and realities. You no longer have to mail out scads of press kits and copies of your book. And you don’t necessarily have to hire a publicist. While those can come in handy for...
by Linden Gross | Apr 29, 2021 | Marketing
Before we get into how to leave an Amazon book review, let’s talk about why book reviews are so important for authors. Starting with the obvious, the more positive reviews you have, the more you will convince people who have hit your sales page to buy your book....
by Linden Gross | Apr 15, 2021 | Marketing, Publishing
Sometimes promoting a book on social media can feel like pitching into a black hole. That’s certainly how I’ve felt with Busting the Brass Ceiling: How a Heroic Female Cop Changed the Face of Policing, which I co-authored with Fanchon Blake. And then you...