by Linden Gross | Apr 23, 2020 | Business, Marketing, Writing
Tracia Larimer isn’t your ordinary mortgage broker. So when this creative, never-take-no-for-an-answer broker wanted to spread the word about her business, she decided to write a slim book that would answer a lot of her clients’ questions and help guide...
by Linden Gross | Apr 12, 2018 | Business, Marketing, Publishing, Sales
Publishers aren’t just looking for strong, new books. Quality is great, but sales are what matter in the end, at least when you’re in the selling-books business. So what publishers really want to know is whether you bring an audience along with you. That...
by Linden Gross | Feb 1, 2018 | Business, Marketing, Writing
I hate writing about myself on my website’s ABOUT page. I don’t want to boast about my accomplishments, but I sure don’t want my bio to sound like a CV. Many of us probably feel this way. Luckily, a new theory regarding how to write your ABOUT page...
by Linden Gross | Apr 6, 2017 | Business, Marketing
If you’re an author, you want to sell as many books as you possibly can. For one, there’s the money. For two, when you’ve poured yourself into a book, you want to share your message and your words. That’s why in addition to direct marketing to...
