Media Release for a Novel that’s Flying High

If you’ve been reading this blog, you know that I love to brag about my clients, many of whom wind up becoming friends as we work together. But that’s not the only reason I wanted to share this media release I just wrote. I also hope it will give you some...

The Art of Writing a Book Media Release

I seem to be writing more and more media releases these days, what with writing coach clients launching their books and businesses needing to promote themselves. Between my background as a journalist and my years of writing, I know how to attract an editor’s...

Presentations, Media Release Tips and Praise

As a freelancer, you usually have to toot your own horn. Occasionally, however, someone toots it for you. That recently happened after I led an interactive Chamber of Commerce presentation about writing media release tips. I opened the presentation by saying that...

PR Optimizing Tips

In a recent newsletter, webmaster and founder of webprodigy.com Lynn Wenger featured the following PR optimizing tips courtesy of publicist Andrea Larson. I love both the content and the tone, so I wanted to share it. Of course, whether you want to send out a media...