Whether you're trying to market a book, some other product or yourself and your business, it's all about getting noticed by your potential customers not just once, but over and over again. In short, you have to brand yourself successfully. In her article "Live Long...
The Write Balance for Families
Over the last several months, I've teamed up with life coach Carol Delmonico to write a workbook called The Write Balance and conduct related salons. Our pitch letter explains the project pretty well: • Are you living a life out of kilter with your natural self? • Do...
Writing a Memoir Tips
Writing a memoir is not the same as writing your autobiography. This is not the all-inclusive story of your life, no matter how fascinating. A memoir has a specific theme, which is revealed to the reader through narrative prose that reads like fiction. To write a good...
The Nature of Writing Criticism
A couple of months ago, I attended the Nature of Words, which bills itself as Central Oregon's premiere literary event. They’re underselling themselves. A number of the high profile writers involved deemed it the country's best literary festival. Where does the truth...
It’s All a Matter of Writing Perspective
"I am feeling like I need to confess," my new writing coach client Darshana Weill wrote in an email to me last week. "I have not written at all. I have writing time set aside for both today and tomorrow, but I also feel stopped. I feel guilt and overwhelm and a bunch...
Presentations, Media Release Tips and Praise
As a freelancer, you usually have to toot your own horn. Occasionally, however, someone toots it for you. That recently happened after I led an interactive Chamber of Commerce presentation about writing media release tips. I opened the presentation by saying that...
Creative Writing Meets Creative Financing
After not hearing from a former writing coach client for quite a few months, she recently sent out an email showing just how creatively you can finance a project: Dear friends, I’m excited to say that I’ve gathered up the courage to finally publish my collection of...
Fanchon Blake: One Heck of a Lady and One Heck of a Story
Every time I help someone write a book, I step into a new world. I was recently lucky enough to take a stroll through the life and times of Fanchon Blake. During her 25 years as a policewoman, Fanchon's career was limited by sex discrimination. Despite her dedication,...
Olympian Michael Johnson Goes for the Gold Again
I love helping people write their books, especially when the individuals in question are smart, fun to work with and have terrific insights and stories. Olympian Michael Johnson proved to be one of my all-time favorites. After working with Michael in both a writing...
Social Media Marketing: Content is King
This article from Bend, Oregon online marketing specialist Kelly Walker caught my eye. I thought I'd share. Kelly writes: “The only thing we have to fear is a ninja dragon with elbow lasers.” “I’ve been using an electric toothbrush, but I think I’ll go acoustic for my...


















