What better way to launch a new year of blog posts but with three success stories?
My three writing coach clients-turned-authors have several things in common. They’re all in the financial field. They’re all writing books to help promote their business. And the books are unexpectedly personal and entertaining. Captivating, even.
But that’s where the similarities stop.
Here’s a sneak peek at the latest from the third author:
David Rosell knows just what a difference a book makes. At the end of 2013, he published Failure Is Not an Option: Creating Certainty in the Uncertainty of Retirement. The book, his first, became so successful when it came to securing new clients that he updated it a couple of years later. By then he had stopped advertising his business in favor of handing out and advertising the book.
This month, David releases the book’s sixth edition. In the past, he had simply updated statistics and made a few minor changes to keep the book current. This time, he went big, adding new stories and an entire new section that reflects the firm’s new focus called the “6% Advantage” about the steps you can take before selling your business to maximize your return, minimize taxes, and transition to your next venture–or retirement–smoothly.
A lot of you have a business to sell. A lot of you don’t. Either way, this chapter will provide valuable insights on how to beat the taxman.
Selling a business is one of the most significant financial transactions for an entrepreneur. The biggest risk? How much the taxman takes in taxes—capital gains, income, and estate
taxes. It’s essential to focus not just on the sale price, but on what you and your family keep after taxes.Astonishingly, only 6 percent of business owners plan their sale more than two years in advance…
Let’s dive into the six crucial opportunities every business owner should navigate when selling their company: 1) Timing, 2) Tax Mitigation, 3) Family Legacy, 4) Asset Protection, 5) Personal Investments, and 6) Purpose. Each of these categories offers a myriad of strategies, but I’ll just share one brief example from each to give you a taste of the out-of-the-box options available that can be planned and implemented well in advance of the sale.
David also opted for a brand-new cover, his third for Failure Is Not an Option. The revision comes on the heels of a revision of Keep Climbing: A Beginner’s Guide to Financial Planning that also includes a revamped cover, and the publication last year of In the Know: Turning Your Unneeded Insurance Policy Into Serious Cash.
Each of David’s books has the potential of being a game changer for its readers. And they’re certainly game changers for his business. I love that.
