Set Yourself Apart with a Book

Could your efforts to set yourself apart and promote the product(s) or service(s) you offer use some help?

When it comes to marketing, a book will set you apart from the competition better than anything else. For starters, it immediately establishes your authority and expertise. In addition, it gives readers, who are also your prospects, a real sense of who you are.

What’s why I created my Boost Your Business with a Book e-course. While I’ve worked with a number of professionals and business owners who have successfully promoted themselves and their businesses with one or more books, I realized that not everyone has the time or money to work one-on-one with a writing coach.

My self-paced e-course takes entrepreneurs, business professionals and owners, health practitioners, and salespeople through the process of figuring out how to write that book that will help them grow their bottom line. In 2022, I published two versions, both of which include one-on-one Zoom sessions with me. One features ongoing access to my feedback throughout the course; the other relies on a feedback team the client lines up, which we then discuss in the four 60- to 90-minute virtual meetings.

While this second option is defintely less expensive, both processes require a commitment not only of money but of time. So, last fall I decided to come up with a couple of introductory versions of my Boost Your Business with a Book e-course. The $249 Jumpstart mini e-course–which includes a one-hour, one-on-one private consult with me–will set you on your way to writing that book by helping you figure out what to write and getting you started. In addition to figuring out your book with the $499 Forge Ahead starter e-course–which includes my ongoing feedback and two one-hour, one-on-one private consults with me–you’ll identify and write up many of the stories that prospects will respond to.

Are you ready to quit pitching yourself and have clients seek you out instead? The right book: