Grammar Outs – Grammar Mistake in National Commercial

Grammar mistakeSo there I was this morning getting ready to hop in the shower as the TV news played in the background. Then the show went to commercial and I quit paying attention. Until, that is, I heard the grammar mistake. Can you spot it?

Talk to a local Allstate agent and discover how much more their personal service can do for you.

Don’t be too surprised if this grammar mistake doesn’t jump out at you. It’s one that I see all the time. Since there’s only a single Allstate agent , the copy should read:

 Talk to a local Allstate agent and discover how much more his or her personal service can do for you.

If that his/her business seems clunky to you, then bring in more agents. The revised sentence would read:

Talk to local Allstate agents and discover how much more their personal service can do for you.

– By Linden Gross

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